Read More Breaking Marketing News Maverick's Morning Thoughts How I Would Revitalize Kmart - Part 1 Maverick Steffen - 1/9/2024 Just to set the record straight: I have no ties with Kmart; they've never reached out for my counsel, and honestly, I'm not even sure I'd...
Read More Breaking Marketing News Maverick's Morning Thoughts Decoding the Stanley Cup Viral Phenomenon Maverick Steffen - 1/8/2024 I've seen the Stanley Cup many times while entering Target, usually next to the $5 kids toys and silly household nick-knacks. They...
Read More Breaking Marketing News Maverick's Morning Thoughts The (Almost) Unstoppable Marketing Force of Elizabeth Holmes and Theranos Maverick Steffen - 1/7/2024 Theranos is a great case study in the power of networking and influencer marketing notwithstanding the...
Read More Breaking Marketing News Maverick's Morning Thoughts A Marketing Expert's Guide to Finding the Woman of Your Dreams: Part 1 Maverick Steffen - 1/5/2024 Before we start advertising your business, let's set up your store, and all of your products. Let's get...
Read More Breaking Marketing News Maverick's Morning Thoughts How Victoria's Secret Went "WOKE" and "Broke" Maverick Steffen - 1/3/2024 I do not care what people want to buy! If they want large women in thongs, short women with mustaches, old women with huge feet or...
Read More Breaking Marketing News Maverick's Morning Thoughts How Disney Outsmarted Rachel Zegler to Resurrect Snow White Maverick Steffen - 1/2/2024 Many companies lose sight of what's truly important: understanding and responding to what their customers actually...