Gawker: Body Slammed by Hulk Hogan

Gawker: Body Slammed by Hulk Hogan

[sb name="top-banner"] [sb name="top-flops"] On October 4, 2012, Gawker, a former blog that eventually sold to Univison for $135 million, published a blog post about Hulk Hogan (Terry Gene Bollea) that led to their total, and compete downfall as a blog, and company....
Apple’s 1984 Commercial

Apple’s 1984 Commercial

[sb name="mmcm-top"] The "1984" Apple commercial was broadcast on January 22, 1984, during a break in the third quarter of Super Bowl XVIII by CBS which introduced the Macintosh computer. The idea behind the commercial was to differentiate the brand from the then...
The Ultimate Sales Letter

The Ultimate Sales Letter

[sb name="top-banner"] [sb name="book-club-top"] by Dan S. Kennedy I read this book when I began in marketing. I have read dozens of books on how to craft successful sales letters since. None have come even close to the overall simplicity, effectiveness and...
Jurassic World

Jurassic World

[sb name="top-banner"] [sb name="top-movie"] Those dangerous dinos are back once again, and this time, they're NOT screwing around! Muhahahahaha!!!! Anyway, Jurassic World is proof of 2 things Modern cinematic creativity is so lacking that producers have to go digging...
Ice Bucket Challenge

Ice Bucket Challenge

[sb name="mmcm-top"] There has never been another viral event in the history of Social Media that has resulted in more engagement, conversions and user participation than the 2014 Ice Bucket Challenge. Numerous attempts have been made to duplicate its success for...
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