How Brains and Marketing Rescued Atlantic City, NJ

How Brains and Marketing Rescued Atlantic City, NJ

Read More Breaking Marketing News Maverick's Morning Thoughts How Brains and Marketing Rescued Atlantic City, NJ Maverick Steffen  -  1/13/2024 In 2008 I was security guard at the Taj Mahal in Atlantic City (A.C.). I was staring out of one of the hotel windows...
Decoding the Stanley Cup Viral Phenomenon

Decoding the Stanley Cup Viral Phenomenon

Read More Breaking Marketing News Maverick's Morning Thoughts Decoding the Stanley Cup Viral Phenomenon Maverick Steffen  -  1/8/2024 I've seen the Stanley Cup many times while entering Target, usually next to the $5 kids toys and silly household nick-knacks. They...
How Taylor Swift is Marketing Masculinity to Young Women

How Taylor Swift is Marketing Masculinity to Young Women

Read More Breaking Marketing News Maverick's Morning Thoughts How Taylor Swift is Marketing Masculinity to Young Women Maverick Steffen  -  12/28/2023 Probably the greatest influence over the masses ever is driven by the allure of celebrities and their perceived...
Why People Only Care About Your Marketing, Not You

Why People Only Care About Your Marketing, Not You

Read More Breaking Marketing News Maverick's Morning Thoughts Why People Only Care About Your Marketing, Not You Maverick Steffen  -  12/23/2023 Marketing isn't a business term; it's a powerful force that shapes how we see and value the world around us. It's like the...
The Secret Salespeople of Luxury Brands

The Secret Salespeople of Luxury Brands

Read More Breaking Marketing News Maverick's Morning Thoughts The Secret Salespeople of Luxury Brands Maverick Steffen  -  12/13/2023 The desirability of luxury brands isn't just in the craftsmanship or the materials – it's in the narrative and perception created...
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