[sb name="top-banner"] [sb name="book-club-top"] by David Meerman Scott When I began considering starting my own marketing agency, this was the first book I read. Ignoring how inspiring it is as a call-to-action for marketers and small business people to gain target...
[sb name="top-banner"] [sb name="book-club-top"] by John Jantsch If you are a small business owner in need of all the information you will ever require to brand, market and advertise your small business, buy this book now. John is not only a great marketer, but...
[sb name="top-banner"] [sb name="book-club-top"] by Al Reis & Laura Reis Reis teamed up with his wife to provide this comprehensive guide to practical branding that I HIGHLY recommend for executives, biz owners and marketers alike. Reis also authored The 22...
[sb name="top-banner"] [sb name="book-club-top"] by David Ogilvy Written in 1963, this is the first book written by David Ogilvy (who also authored Ogilvy on Advertising), who most consider the father of modern advertising. Simply put, this book is as much a guide for...
[sb name="top-banner"] [sb name="book-club-top"] by Peter Guber This books explains how to use story-telling to persuade people to do what you want. The author is one of the best story-tellers I have ever read. This isn't just because he's nailed the art, but also...
