[sb name="top-banner"] [sb name="top-flops"] Todd Davis, CEO of LieLock, had an inspiring marketing idea that would prove just how effective his company was at protecting people from identify theft. The plan was simple: Expose his actual Social Security number on the...
[sb name="mmcm-top"] P.T Barnum was not the first man with a circus or museum of oddities, but he was certainly the most well-known, and today you're going to learn why. Without promotion, something terrible happens... nothing! -P.T. Barnum P.T. Barnum...
[sb name="top-banner"] [sb name="top-movie"] This movie is an advanced lesson in cold calling to drive relationships, and sales. This film was actually the first film based on the notorious life of Jordan Belfort and his scandals that lead to millions of dollars, an...
[sb name="top-banner"] [sb name="book-club-top"] by Rosser Reeves This book was a bit of a letdown. Written 1960, Rosser Reeves composed this book to quickly yet thoroughly explain the many truths of advertising. While many of these ideas were revolutionary at the...
[sb name="top-banner"] [sb name="top-movie"] This movie is an advanced lesson in both comedy and selling which requires the difficult task of trading shame and fear for humility and brashness all in the interest of a laugh and a sale. It excelled in both. Marketing is...
