[sb name="top-banner"] [sb name="book-club-top"] by Nir Eya with Ryan Hoover The is one of my favorite books on product development. It changed the way I managed my own services, and how I consulted clients to manage theirs as well. If the goal of a product is to be...
[sb name="mmcm-top"] In the early 1990s, New York City was on the verge of total anarchy, Rates of murder, assault, rape and vandalism were at an all-time high, and the NYPD's budget could not be increased to get new officers, cruisers or equipment. Then in February,...
[sb name="top-banner"] [sb name="top-movie"] Yes, I know it's spelled wrong; take that up with the director. First and foremost, I think anyone seeking or considering an entrepreneurial path should first watch this movie. Like, now -- right now! I have never felt the...
[sb name="top-banner"] [sb name="book-club-top"] by Hermann Simon I have always been absolutely fascinated by the study of pricing, and its effects on buying behavior. If you're new to the study of pricing, I highly recommend this book, which is a sort of hybrid...
[sb name="top-banner"] [sb name="top-flops"] Here's some advice the marketing people at Pepsi should have learned in the 1st grade: Don't discuss religion or politics. In April 2017, Pepsi rolled out a video ad that featured Kendall Jenner walking through a protest,...
