Read More Breaking Marketing News Maverick's Morning Thoughts The Marketing System of the Evil Dr. Henry Cotton Maverick Steffen - 1/16/2024 It was like something out of a horror movie. More specifically, like the film House on Haunted Hill with the evil villain Dr....
Read More Breaking Marketing News Maverick's Morning Thoughts What's the Difference Between Calling an Existing Lead and Telemarketing Maverick Steffen - 1/10/2024 The FTC is suing Grand Canyon University for many things, including using illegal telemarketing...
Read More Breaking Marketing News Maverick's Morning Thoughts The (Almost) Unstoppable Marketing Force of Elizabeth Holmes and Theranos Maverick Steffen - 1/7/2024 Theranos is a great case study in the power of networking and influencer marketing notwithstanding the...
Read More Breaking Marketing News Maverick's Morning Thoughts Is the FTC Targeting Grand Canyon University for Their Religious Beliefs? Maverick Steffen - 12/30/2023 Last night I watched a news story about Grand Canyon University (GCU) facing serious allegations...
Read More Breaking Marketing News Maverick's Morning Thoughts Navigating Media Crisis Management: Lessons from Farley's Coffee Incident by Maverick Steffen on 12/9/2023 In the wake of the recent incident at Farley's Coffee in California, where staff members were...
