Burger King: Case of the Creepy Mascot

Click here for full list of my favorite marketing flops. Burger King still holds the title of having the creepiest mascot of all time. The first image of the character was originally launched on a Burger King sign in 1955. In 2003, advertising agency Crispin Porter +...
YouTube Pisses Off (and loses) Advertisers

YouTube Pisses Off (and loses) Advertisers

Click here for full list of my favorite marketing flops. Imagine browsing through Facebook, and seeing a video a friend of yours shared. You click the link simply to see what it's all about, only to discover a racist, hateful tirade from some disturbed individual, and...
Pepsi Pisses Off Black Lives Matter

Pepsi Pisses Off Black Lives Matter

Click here for full list of my favorite marketing flops. Here's some advice the marketing people at Pepsi should have learned in the 1st grade: Don't discuss religion or politics. In April 2017, Pepsi rolled out a video ad that featured Kendall Jenner walking through...
Target Closes All of Its Stores in Canada

Target Closes All of Its Stores in Canada

Click here for full list of my favorite marketing flops. In March, 2013, Target opened its first of 133 stores in Canada. By April 12, 2015, it had closed every last one of its 133 stores Canada. That's right, in 2 years, Target opened and closed 133 stores in Canada....
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