What Happens in Vegas Stays in Vegas

What Happens in Vegas Stays in Vegas

Click here for full list of my favorite marketing campaigns. In 2003, R&R Partners (R&R for the sake of simplicity) created the most successful slogan ever created in modern history: "What happens in Vegas stays in Vegas." The slogan has been quoted more than...
Southwest Airlines Promote Winglets

Southwest Airlines Promote Winglets

Click here for full list of my favorite marketing campaigns. It all started with people getting bigger, and bigger and bigger, and now jet fuel costs for the airline industry has reached critical mass (much like the weight of many Americans). To reduce this cost, the...
How H&R Block was Forced to be Successful

How H&R Block was Forced to be Successful

Click here for full list of my favorite marketing campaigns. Wouldn't it be great if every company had a landlord who gave them brilliant marketing advice, and then forced them put that marketing advice into action? This may seem far-fetched, but it is exactly what...
Theodore Roosevelt Brands Himself a Rugged Cowboy

Theodore Roosevelt Brands Himself a Rugged Cowboy

Click here for full list of my favorite marketing campaigns. On June 3, 1880, polished and city-dwelling aristocrat, Theodore Roosevelt, graduated from Harvard with honors, and was getting ready to attend Columbia Law School. This seemed logical as he grew up both...
President Donald Trump

President Donald Trump

Click here for full list of my favorite marketing campaigns. Today I'm going to explain how Donald Trump won the 2016 Presidential Election despite having, what many consider, his controversial and, some would say, inflammatory views regarding competitors, Muslims,...
Phony Navy SEAL of the WEEK

Phony Navy SEAL of the WEEK

Click here for full list of my favorite marketing campaigns. Don Shipley is a former Navy SEAL, and current business owner. His services is a training facility for men looking to join the Navy SEALs in the future, and other folks looking to surgically inject some...
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